From new and competitively-priced iPhones to slashing prices of its older models, it had a multi-pronged strategy.
A fleet of cutting-edge premium handsets have been lined up by OnePlus, Google, Huawei and Nokia.
Fears of Chinese economic troubles and slowing iPhone demand vaporized more than $100 billion of the company's value since mid-July, reducing its market capitalization to $630 billion.
Apple and Samsung are international players and should work as a team with domestic companies to transform India into a global powerhouse: IT Minister Ravi Shankar Prasad.
Apple said the new iPad Pro's screens will measure 12.9 inches diagonally
From Vijay saving the day yet again to Vikramaditya Motwane's latest offering, here's everything you can watch on OTT this week.
The search giant's music streaming service in India is priced a third lower than the iPhone maker's subscription fee.
Are the big five using their dominance to shut out rivals? That is the key question, says Prosenjit Datta.
He noted that the infrastructure in India has come 'quite a ways' since Apple began to put a lot of energy in the Indian market 'because of their leadership and so forth.'
Two full-fledged semiconductor fabrication plants are going to come up in India very soon entailing multi-billion dollar investment besides several chip assembly and packaging units, Minister of Electronics and IT Rajeev Chandrasekhar said. In an interview with PTI, the minister confirmed that the two projects include a $8 billion proposal submitted by Israel-based Tower Semiconductors and the other from Tata Group. "I am happy to share this with you and you are probably the first one I'm sharing this with.
A US ban on imports of older iPhones and iPads is example of the International Trade Commission being too quick to block products on dubious grounds.
To promote localisation of manufacturing and reduce its import bill, the government increased basic customs duty on mobile handsets - from 10 per cent to 15 per cent.
Apple, which is seeing declining sales elsewhere in the world, is betting big on India for growth as sales here saw an impressive 56 per cent growth in the January-March 2016 quarter.
We enlist some of the key features of iOS 9, so sit tight.
Apple Inc has asked suppliers to manufacture between 70 million and 80 million of its two forthcoming large-screen iPhones by the end of the year, its largest initial production run of iPhones, the Wall Street Journal reported, citing people familiar with the matter.
Making the Pixel 8 in India will not necessarily bring the price down -- witness iPhones made in India that are more expensive than those in the US and Dubai.
Vaishnaw told reporters that the government had recently issued a notice to companies on the deepfake issue, and the platforms responded, but added that the firms will have to be more aggressive in taking action on such content.
According to retail-intelligence firm StellaService, customers who buy a product from Apple's online store can get a refund in under a week, versus 10 days previously.
Samsung also battling low-cost Chinese vendors.
With reserves accumulating fast, it can afford to mimic Apple by giving more to investors.
If Tesla comes in, India's position as a manufacturing hub will rise many notches, as it will become only the second country, after China, to have both Apple as well as Tesla.
Shareholders may once again be underestimating the staying power of the company's margins.
Apple reduced channel inventory by $3.6 billion.
Jury finds that Samsung had infringed two Apple patents
Apple Inc has announced the India prices of the new variants of its bestselling smartphones - launched on Tuesday - as it assembles the device in the country. The new iPhone 15 range starts at Rs 79,900 for the 128 GB variant (the same price as the iPhone 14 when it was launched last year) and goes up to Rs 199,900 for the top-end Pro Max with a 6.7 inch screen and 1 TB (terabyte) storage. The world's most valuable company also launched three new upgraded Apple watches, starting with the SE at Rs 29,900 and going up to Ultra 2 at Rs 89,900.
Apple, along with other technology companies, is allowed only to report such numbers in increments of 1,000
Apple Inc unveiled a new TV set top box that responds to voice commands and fresh iPhones that sense the pressure of a finger tap, changes which underwhelmed many social media commenters and investors.
App makers are passionate about developing for the Apple Watch.
Whether it's Carrefour, Ford, or other foreign majors, they are ready to adjust their strategies and design their plans in a way that would address the Indian consumption story.
Samsung has reason to be worried.
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The company isn't talking about plans for marketing the Apple Watch
Mystery, horror, biopics, documentaries, fantasy, romance, comedy, coming-of-age, pick the genre you like from the wide variety on OTT this week.
Apple has done everything engineeringly possible to minimize the downsides of having a big phone.
The Apple Watch, which will make calls via its attached iPhone, might make that a reality.
It's time India re-visited its Western alliances for the attitude and approach that the West reserves for the nation when it comes to security cooperation of the kind that they might not have visualised outside of China, India's bug-bear, asserts N Sathiya Moorthy.
The iPhone 6 represents the flagship smartphone of the company and whether or not it manages to compete with the Samsung Galaxy Note 4 or Sony Xperia Z3, you can bet Apple will create history once more.
The countdown to Apple's big unveiling is ticking down to its last few minutes. What will it be?
Messi mania highlights 'epic' year for MLS, Garber says
Ahead of the release of its next iteration of the iPhone -- iPhone 5 -- the Cupertino-based Apple Inc has released an unlocked iPhone 4. 16GB costs $649 and 32GB will be available at $749.
Union Minister of Commerce and Industry Piyush Goyal's recent comments on large e-commerce players have reignited the debate about their impact on smaller offline retailers. On Wednesday, Goyal said that the rapid growth of e-commerce in India is a "cause for concern" and is diminishing the market share of small, mom-and-pop stores by offering high-margin products such as consumer electronics and apparel at discounted rates.
